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Product Standard


‘Product Standard’ is the carbon footprint of our cans and kegs, this is an average carbon footprint across the board for all the different beers we make.

This footprint is split into 4 main categories:

Raw Materials

  • The emissions that are associated with the use and acquisition of our malt, hops, yeast and water that goes into each beer.
  • Some hops we have to source from far and wide to create our juicy beers, and unfortunately there are emissions linked with the transportation of these raw ingredients.
  • Any brewing additions such as brewing salts or fruit zest and puree.
  • The CO2 we put into our beer to carbonate it also comes under this category.


  • Emissions from gas and electricity usage.
  • Fermentation and carbonation- when beer ferments it releases carbon dioxide and after re-introduction of CO2 to carbonate the beer, this is eventually released once the beer is consumed.
  • Any waste materials generated.


  • Emissions associated with the specific packaging type of which we are analysing, in this case either 500ml aluminium cans or steel kegs.


  • This category takes into account emissions from how the beer has travelled to the customer- whether this be via our webshop, wholesalers, or when customers come to the Tappy to pick up cans.

Kegged beer has a slightly lower carbon footprint than cans, this is due to efficiencies gained in larger packaging volumes and the reusability of the kegs we use. However, research has shown that aluminium cans are the next best option after kegs.

Carbon Labelling

Knowing the carbon footprint of the products you buy is important. It allows you to make informed decisions not only on the quality or taste of a product but also the impact it has on the environment.

This is why we have put the carbon footprint of our canned beer on every label. Look out for the logo below when you next pick up some cans!


We have continued to partner with Zevero to measure our emissions and are proud to be a member of their online auditing platform. This allows us to measure our monthly emissions and brings us even closer to knowing the ins and outs of our carbon footprint, where the hotspots are, and where we can focus on reducing our environmental impact.

We can also use this platform to keep a close eye on how our emissions stand up against our peatland restoration project and when we might need to start our next offsetting project while we strive to lower in-house emissions. If you haven’t heard about this then have a read below to find out more about the work we’ve done with Forest Carbon for our climate change mitigation.

It’s vital companies start and continue to measure their emissions to create change. The more we measure, the more the industry is aware of the emissions we create, the more we can start to reduce.

Download our 2021 cradle to grave carbon footprint here! Please have a read, share it, and contact us below with any questions you might have.

Catch up on our journey so far...


Climate change mitigation


We would love to hear from you, our customers, on how we can improve what we are doing around sustainability. We want to open the conversation and encourage dialogue. Let’s hear from you! Contact us using the form below.

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The Intergovernmental Panel on Climate Change (IPCC) in 2018 warned that industry had 12 years to meet emergency environmental targets and restrict global warming to 1.5ᵒC. As of March 2023, the IPCC has now released its final alarm warning that "Our world needs climate action on all fronts: everything, everywhere, all at once." We must act now and work together to make a difference!

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